Do you do all the design and content writing in-house?
We manage the website program end-to-end. Some pieces — hardened WordPress, hosting, security, Core Web Vitals work, domain and DNS, email deliverability, ongoing care — are core to us. Other pieces — heavy custom illustration, brand strategy, deep content writing — we bring in strategic partners for when the scope calls for a specialist. You don't deal with those partners directly; we manage the scope, deliverables, billing, and accountability. You get one team, one Arkansas phone number, and clean accountability when something needs to change. No "that's the designer's problem, not ours."
My current website is slow. Can you fix it without a full rebuild?
Often yes. We start with a Core Web Vitals audit (Largest Contentful Paint, Interaction to Next Paint, Cumulative Layout Shift — the metrics Google actually ranks on) and identify the specific drag points: heavy plugins, unoptimized images, render-blocking scripts, slow hosting, missing caching, no CDN. For most WordPress and Wix sites we can move Core Web Vitals from red into the green within a 1-to-3-week project. If the underlying site is fundamentally broken (page builder lock-in, abandoned theme, no longer compatible with current PHP), we'll tell you straight that a rebuild is cheaper than continuing to patch.
What does CISSP-led website security actually mean?
It means we treat your website like the rest of your IT — because it is. Content Security Policy (CSP) headers configured correctly. HTTPS with modern TLS 1.3 only. WordPress (when used) hardened beyond default — file permissions locked, admin URL changed, login MFA enforced, attack-surface plugins removed, security headers set (HSTS, X-Frame-Options, Referrer-Policy, Permissions-Policy). Web Application Firewall (WAF) in front. Daily file-integrity monitoring. Automated daily backups stored off the web server. Updates patched within 48 hours of release. Most small-business websites have none of this — and most website hacks exploit gaps any of it would have closed.
Do you build custom sites or use WordPress / page builders?
Both — depending on the use case. For most Arkansas small and mid-size businesses, hardened WordPress with a custom-built theme (no Elementor / Divi / Visual Composer bloat) hits the sweet spot of editable for the client, fast for the user, and maintainable for us. For sites with no editing requirement, performance is paramount, or specific compliance / security needs (banks, medical), we build static HTML — exactly like this site you're reading, which loads in under a second and has a near-zero attack surface. We do not use SquareSpace, Wix, or GoDaddy site builders — they're fine for hobbyists but they lock you out of the performance and security work that actually matters.
Will you host the site or do I keep my current hosting?
We strongly recommend hosting with us when we build the site. Reason: when hosting, DNS, email security, website security, and IT support are all under one roof, problems get fixed in one phone call instead of three vendors blaming each other. Our hosting is fast (LiteSpeed / NGINX with HTTP/3), secure (WAF + daily monitoring + automated backups), and U.S.-based. That said, if you have a strong reason to stay on your current host (deep WP Engine investment, agency contract you don't want to break), we can build the site there and manage from a distance. Be honest about the trade-off: it's usually a worse experience.
How does this connect to your IT and cybersecurity services?
Tightly. Most of our website-services clients are also our IT-services clients — which means when something goes wrong (email deliverability, DNS issue, suspected compromise, certificate expiry), the same Arkansas team that runs your servers also runs your website. One ticket. One phone number. No "the website guy needs to talk to the IT guy." For website-only clients (you don't need managed IT), we still operate that way — we just focus the scope on the site rather than the full environment.
What is a website care plan and why do I need one?
A care plan is the ongoing work that keeps your site secure, fast, and current after launch. Without one: WordPress core / plugins / themes go un-patched (the #1 source of website compromise), backups silently fail, broken links and 404s accumulate, certificates expire, content goes stale, and a year later the site is both slower and less secure than the day it launched. A care plan keeps the lights on: patching within 48 hours of release, daily off-site backups, uptime monitoring (alerts to a real human, not a notification you'll never see), monthly content edits, DNS and email-deliverability checks, and SSL / domain renewal management.
How much does a new website cost?
A real website engagement has three moving parts: the build (one-time fixed-fee, scoped from a small-business brochure site at the entry tier up through e-commerce / custom integrations at the top), managed hosting (monthly, scoped to traffic and security tier), and the care plan (monthly, scoped to maintenance cadence and content-editing scope). We scope your plan on the free 10-minute discovery call so you know the number before you sign. No hourly creep, no commitment, no pitch.